Ten years ago, personalization was limited to material objects: A bracelet engraved with your children’s names, a coffee mug with your wedding photo on it. Today, in this highly digitized age, personalization goes far beyond material objects. Technology takes personalization to groundbreaking new heights, creating a digitally personalized experience for nearly every process in existence, for nearly every individual in existence. So, as a dedicated library director, fixed on fostering relationships with your patrons, you may be wondering: is there such a thing as library personalization?
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